Homepage Ad Graphic Design

1. Platform style compatibility

In line with the aesthetic standards of users in Pinduoduo's lower-tier markets, unify the visual tone of the store (such as a people-friendly style and highly saturated colors), match the store sign, navigation bar and brand tone, and conform to the preferences of platform users.

2. Core module design

Customize the Banner for the group-buying zone on the homepage, the display area for best-selling products at low prices, and the module for limited-time flash sales activities to highlight core information such as "low prices" and "group-buying" as well as product selling points.

3. Creating an atmosphere for major promotions

Adapt to key events such as Pinduoduo's 10 billion yuan subsidy, 618 / Double 11, and design themed decorations (such as red envelope pop-ups and group-buying progress bars) to enhance the sense of immersion in the activities.

4. Optimization of transformation paths

Optimize the group buying/order placement guidance buttons in the advertising module, adapt them to vertical screen display on mobile devices, and enhance the click-through rate of the homepage and the conversion efficiency of group buying.