Homepage Ad Graphic Design
1. Visual system adaptationIn line with the style of the Taobao platform and the
1. Visual system adaptation
In line with the style of the Taobao platform and the aesthetic standards of users, create a visual tone for the homepage that suits the store categories (such as clothing, beauty, and home), and unify the store sign, navigation bar, and module color schemes.
2. Core module design
Customize the homepage carousel Banner (including event/best-selling theme), product category navigation map, and main promotion product display area to highlight promotional information and product selling points.
3. Scene-based content presentation
Design theme atmosphere decoration in combination with Taobao's major promotion nodes (such as 618 / Double 11), and pair it with scenario-based graphics and text (such as product usage scene pictures) to enhance user immersion.
4. Optimization of transformation paths
Optimize the click guidance of the advertising module (such as button styles and jump links), adapt to vertical screen display on mobile devices, and increase the click-through rate and dwell time of the homepage.
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